“The Role of Communication in Improving Health Literacy,” Monday Oct. 23 at 4pm!

The HCOM M.S. program is bringing to campus the Chief Experience Officer of

Sandy Williams Hilfiker, MA

Sandy Williams Hilfiker, MA

CommunicateHealth (https://communicatehealth.com/) on October 23. CommunicateHealth is a health education and communication firm specializing in improving health literacy through user-centered design, research, and content development. Their clients include the National Institutes of Health, the Centers for Disease Control, and the Department of Health and Human Services.

Sandy Williams Hilfiker, M.A., has nearly two decades of experience in interactive design for health, usability and message testing, and all types of user research. Sandy is a leading expert in engaging people with limited literacy skills in the user-centered design process.

This talk is relevant to students and faculty interested in health, organizational, and strategic communication, and principles of persuasion and message design.