{"id":3059,"date":"2020-02-24T18:49:36","date_gmt":"2020-02-24T18:49:36","guid":{"rendered":"https:\/\/blogschapman.wpenginepowered.com\/communication\/2020\/02\/24\/helping-shape-the-leading-voice-of-business-in-oc\/"},"modified":"2026-07-20T06:20:44","modified_gmt":"2026-07-20T06:20:44","slug":"helping-shape-the-leading-voice-of-business-in-oc","status":"publish","type":"post","link":"https:\/\/blogs.chapman.edu\/communication\/2020\/02\/24\/helping-shape-the-leading-voice-of-business-in-oc\/","title":{"rendered":"Helping Shape The Leading Voice of Business in OC"},"content":{"rendered":"<p class=\"s3\"><span class=\"s2\">Hi there! <\/span><span class=\"s2\">I\u2019m <\/span><span class=\"s2\">Bryan Cindea<\/span><span class=\"s2\">,<\/span> a senior in the School of Communication at Chapman studying Strategic<span class=\"s2\"> and Corporate Communication. <\/span><span class=\"s2\">For my <\/span><span class=\"s2\">fall 2019<\/span><span class=\"s2\"> internship<\/span><span class=\"s2\">, I was lucky enough to join a tight-knit team of individuals whose mission is to <\/span><span class=\"s2\">keep <\/span><span class=\"s2\">Orange County a great place to live, work, and do business. <\/span><span class=\"s2\">Orange County Business Council <\/span><span class=\"s2\">(<\/span><span class=\"s2\">OCBC<\/span><span class=\"s2\">)<\/span><span class=\"s2\"> is the leading voice of Orange County, but don\u2019t just take my word for it. Take it from their 250+ member companies and organizations such as Boeing <\/span><span class=\"s2\">and <\/span><span class=\"s2\">The Walt Disney Company. OCBC serves its community of members by hosting annual events informing guests on the current economic state of Orange County and beyond, as well as acting as a liaison for public affairs by advocating for pro-business legislation.<\/span><\/p>\n<figure id=\"attachment_3060\" aria-describedby=\"caption-attachment-3060\" style=\"width: 281px\" class=\"wp-caption alignleft\"><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-3060\" src=\"https:\/\/blogs.chapman.edu\/communication\/wp-content\/uploads\/sites\/77\/2019\/12\/IMG_1175.jpg\" alt=\"\" width=\"281\" height=\"236\" srcset=\"https:\/\/blogs.chapman.edu\/communication\/wp-content\/uploads\/sites\/77\/2019\/12\/IMG_1175.jpg 2536w, https:\/\/blogs.chapman.edu\/communication\/wp-content\/uploads\/sites\/77\/2019\/12\/IMG_1175-300x252.jpg 300w, https:\/\/blogs.chapman.edu\/communication\/wp-content\/uploads\/sites\/77\/2019\/12\/IMG_1175-1024x861.jpg 1024w, https:\/\/blogs.chapman.edu\/communication\/wp-content\/uploads\/sites\/77\/2019\/12\/IMG_1175-768x646.jpg 768w, https:\/\/blogs.chapman.edu\/communication\/wp-content\/uploads\/sites\/77\/2019\/12\/IMG_1175-1536x1292.jpg 1536w, https:\/\/blogs.chapman.edu\/communication\/wp-content\/uploads\/sites\/77\/2019\/12\/IMG_1175-2048x1723.jpg 2048w\" sizes=\"auto, (max-width: 281px) 100vw, 281px\" \/><figcaption id=\"caption-attachment-3060\" class=\"wp-caption-text\">Me and my internship supervisor, Catherine at OCBC in Irvine<\/figcaption><\/figure>\n<p class=\"s3\"><span class=\"s2\">My time with OCBC taught me valuable lessons and allowed me to put my skills learned in the classroom to work!<\/span><span class=\"s2\"> In addition to practicing existing skills, <\/span><span class=\"s2\">I had the pleasure of learning new skills <\/span><span class=\"s2\">as well. <\/span><span class=\"s2\">I accomplished this through on-the-job learning with the help of my fellow supportive communications team. My responsibilities varied week by week, and new tasks were added to my plate daily. Working on a tight schedule has taught me how to focus on completing smaller tasks with closer deadlines while still focusing on completing projects with deadlines farther in the future.<\/span><\/p>\n<p class=\"s3\"><span class=\"s2\">One of the most significant ongoing projects was my contribution to the OCBC Indicators e-Newsletter<\/span><span class=\"s2\">,<\/span><span class=\"s2\"> a biweekly newsletter emailed to business leaders and members to keep them informed on the happenings in the business landscape in Orange County. <\/span><span class=\"s2\">One of my proudest accomplishments at my internship <\/span><span class=\"s2\">was <\/span><span class=\"s2\">taking on the task of creating<\/span><span class=\"s2\"> OCBC\u2019s<\/span><span class=\"s2\"> internal messaging map <\/span><span class=\"s2\">\u2013<\/span><span class=\"s2\"> an invaluable resource that guides the creation of any and every piece <\/span><span class=\"s2\">of <\/span><span class=\"s2\">communication material and provides in-depth synopsis of an organization\u2019s brand and voice. Although a research-heavy and time-consuming project, it was all made possible from my experience in Dr. Hannah Ball\u2019s Message Design I course. Dr. Ball\u2019s <\/span><span class=\"s2\">class allowed <\/span><span class=\"s2\">me <\/span><span class=\"s2\">to take <\/span><span class=\"s2\">knowledge of communication theory and <\/span><span class=\"s2\">apply <\/span><span class=\"s2\">it to<\/span><span class=\"s2\"> my <\/span><span class=\"s2\">work<\/span><span class=\"s2\"> to achieve the desired outcome. <\/span><span class=\"s2\">In this class, we were encouraged to \u201cput our message design hats on\u201d <\/span><span class=\"s2\">(<\/span><span class=\"s2\">a phrase coined by Dr. Ball<\/span><span class=\"s2\">),<\/span><span class=\"s2\"> which I will always think about before starting any project!<\/span> <span class=\"s2\">Probably the most beneficial skill I was able to <\/span><span class=\"s2\">refine<\/span><span class=\"s2\"> through these projects<\/span> <span class=\"s2\">was using Adobe Creative<\/span> <span class=\"s2\">Cloud software to create unique marketing material. In addition to using InDesign and Illustrator at OCBC, I was learning <\/span><span class=\"s2\">about this software<\/span><span class=\"s2\"> in the classroom with Professor Jason Niedle in Visual Communication Design <\/span><span class=\"s2\">\u2013<\/span><span class=\"s2\"> a course that taught me how to put on my message design hat when creating graphics.&nbsp;<\/span><\/p>\n<figure id=\"attachment_3063\" aria-describedby=\"caption-attachment-3063\" style=\"width: 330px\" class=\"wp-caption alignright\"><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-3063\" src=\"https:\/\/blogs.chapman.edu\/communication\/wp-content\/uploads\/sites\/77\/2019\/12\/A78CD0FE-D20B-4B8C-A3BD-B82225A8740C.jpeg\" alt=\"\" width=\"330\" height=\"304\" srcset=\"https:\/\/blogs.chapman.edu\/communication\/wp-content\/uploads\/sites\/77\/2019\/12\/A78CD0FE-D20B-4B8C-A3BD-B82225A8740C.jpeg 2459w, https:\/\/blogs.chapman.edu\/communication\/wp-content\/uploads\/sites\/77\/2019\/12\/A78CD0FE-D20B-4B8C-A3BD-B82225A8740C-300x277.jpeg 300w, https:\/\/blogs.chapman.edu\/communication\/wp-content\/uploads\/sites\/77\/2019\/12\/A78CD0FE-D20B-4B8C-A3BD-B82225A8740C-1024x945.jpeg 1024w, https:\/\/blogs.chapman.edu\/communication\/wp-content\/uploads\/sites\/77\/2019\/12\/A78CD0FE-D20B-4B8C-A3BD-B82225A8740C-768x709.jpeg 768w, https:\/\/blogs.chapman.edu\/communication\/wp-content\/uploads\/sites\/77\/2019\/12\/A78CD0FE-D20B-4B8C-A3BD-B82225A8740C-1536x1417.jpeg 1536w, https:\/\/blogs.chapman.edu\/communication\/wp-content\/uploads\/sites\/77\/2019\/12\/A78CD0FE-D20B-4B8C-A3BD-B82225A8740C-2048x1890.jpeg 2048w\" sizes=\"auto, (max-width: 330px) 100vw, 330px\" \/><figcaption id=\"caption-attachment-3063\" class=\"wp-caption-text\">Me and my fellow intern, Alice at the office. Alice is the workforce and economic development intern. Working together was an insightful experience as we are from two different areas of study; an opportunity you rarely get in the classroom.<\/figcaption><\/figure>\n<p class=\"s3\"><span class=\"s2\">One of the most rewarding experiences I had while with OCBC was the <\/span><span class=\"s2\">chance<\/span> to network with business leaders who attended our events. This<span class=\"s2\"> allowed me to get a foot-in-the-door in <\/span><span class=\"s2\">the professional world, which<\/span><span class=\"s2\">, before this opportunity,<\/span><span class=\"s2\"> I only wished I could be a part of<\/span><span class=\"s2\">. Attending these events<\/span><span class=\"s2\"> gave me the chance<\/span> <span class=\"s2\">to meet many people from various sectors, and <\/span><span class=\"s2\">effectively demystified the once intimidating experience of speaking with individuals<\/span><span class=\"s2\"> in<\/span><span class=\"s2\"> corporate-level <\/span><span class=\"s2\">positions<\/span><span class=\"s2\">.<\/span> <span class=\"s2\">I am so grateful to have been able to network at that level<\/span><span class=\"s2\">, and <\/span><span class=\"s2\">I cannot wait to see what opportunities I will have <\/span><span class=\"s2\">with<\/span><span class=\"s2\">in my reach after my time with<\/span><span class=\"s4\">&nbsp;OCBC.&nbsp;<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bryan Cindea\\&#8217;s internship experience at Orange County Business Council<\/p>\n","protected":false},"author":2750,"featured_media":3486,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"custom_author_name":"","chapman_pin_hero_slider":"","footnotes":""},"categories":[33],"tags":[],"class_list":["post-3059","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-internships"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - 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