Social media is constantly changing – keeping up with it all can be a lot of work. That’s where I come in! As things evolve we want to make sure the marketing/communication team members are aware of the new tools and the best ways to use them. During the November Communications Council meeting, I gave
Big news! We have exceeded 100,000 posts on the approved Chapman University social media accounts! This is a huge milestone for the Chapman community and we could not have done it without the consistent efforts of the social media managers across campus (that’s you). Why are we so excited? The 100,000 posts are equal to
Last week, articles across the Internet read: ” For Your Next Social Media Campaign, Look to Instagram “; ” Instagram Is a Marketer’s Best Friend – For Now “; and ” Instagram’s Sweet Spot: Better for Brands than Facebook and Twitter? ” Social media marketers have noticed a decline in reach on Facebook and heightened
We’ve all heard that everyone is on Facebook, and that everyone should be on Twitter. A big question that always comes up in regards to social media usage is “how can I get better at using Facebook and Twitter,” when the question people ought to be asking is “Should I be using Facebook and Twitter at all?”