Social Media Engagement for Global Influencers with Dr. Cristina Nistor Exploring How Consumers Engage with Influencers
Influencer marketing is being used more and more as brands attempt to engage consumers across the world. Social media influencers create organic and sponsored content that attempts to persuade their followers about brands and products. Consumers engage with content creators on platforms like Instagram, TikTok and YouTube and create a vast ecosystem of organic and sponsored