We can all agree that college is an exciting time—from the first semester till the very last day, there’s so much you learn and experience about life, people and yourself. Do you know what one of the best ways to capture those experiences is? Learn how to start a blog to both document your time in college and
According to the Content Marketing Institute, 70% of B2B marketers surveyed say they are creating more content this year than they did in 2016, with the trend showing no signs of slowing down as we head into 2018. This is creating a huge opportunity for college students to enter the workforce with a lucrative new
In this episode of my podcast, The Side Hustle Project, I had a blast catching up with fellow Chapman alumni Selena Taylor ’12 and Jacob Taylor ’12, the couple behind the massively popular travel blog and and Instagram account of the same name, “Find Us Lost.” I met Selena and Jacob when we were undergraduate students,
In the U.S., more than 81% of shoppers report conducting online research before making big purchase decisions. On top of that, nearly 50% of people who do local searches visit a store within one day. If you want to start a business, that makes staying on top of the latest digital marketing tactics crucial to
While I certainly picked up a lot of my best business lessons through both personal experience and my coursework at the Argyros School of Business, I’ve always gotten so much out of books that are written by seasoned entrepreneurs. These books are a glimpse inside the minds of the people who’ve been through it all
During the month of December 2016, I embarked on a 30-day challenge to validate a business idea without using my existing audience or current business at all. I asked my readers to tell me what idea I should validate and limited myself to spending less than $500 to make it happen. Then, I documented it
Ryan Robinson ’12 is an entrepreneur and writer who helps people start profitable businesses. You can learn more about Ryan and his work by visiting his website, www.ryrob.com. With over 54 million Americans opting to forego traditional careers, in exchange for the risks and rewards of working remotely and setting their own schedules as a freelancer,
When I started my first business during college (which was a colossal failure , mind you), I was moving full steam ahead with great ideas, an insane work ethic, and innate passion for eventually creating my own job – as opposed to working for someone else after graduation. Amongst the many reasons why
It was the fall semester of 2009. I was a sophomore at Chapman, majoring in business and minoring in thinking I knew everything about becoming a successful entrepreneur. As it turns out, I was wrong. I was stumbling my way through starting my first business, taking a full course load and jumping into a