23FIFTN Launch Labs Company Spotlight
April 10, 2017
Born at Chapman, 23FIFTN is an award winning, creative content studio, founded by Reed Matthews, Karam Gill, and Daniel Malikyar (pictured above). They work with clients to develop and produce content that helps brands establish a distinct visual identity to launch products, re-position in markets, and organically engage with their target audience. They offer two services: branded content – individual pieces like commercials, music videos, photography, documentaries, and design – and campaigns which consist of multiple content pieces and an integrated strategy to push their content.
We asked 23FIFTN how Launch Labs has helped them:
Launch Labs helped us significantly expand and scale their business. The office space and guidance we received here allowed us to take on more clients and projects, and allowed us to focus on our business full-time. As soon as we joined, we were re-invigorated with a new attitude and belief about our company, and we brought a whole new energy and mindset to our projects, and ultimately to our clients.
We asked 23FIFTN to talk to about some of their favorite projects they have done for clients:
We are proud to work with some of the world’s largest Hip Hop and EDM artists such as A$AP Rocky, Marshmello, Snoop Dogg, Ice Cube, Skrillex, Borgore, Warren G, and more. Additionally, we’ve worked with brands like MVMT to create campaigns in Brazil, Europe, and Asia and recently launched Fujifilm’s latest flagship camera, the X-T2, with jumbotron videos in Times Square for the 2016 holiday season. The content we created in the last year has been viewed over 500,000,000 times, and we recently received seven ADDY awards in a national top 10 chapter of the AAF for the projects we released in 2016.
See their work: