How I Learned to Effectively Apply the Humor Appeal
Theories of Persuasion was one of the first classes I remember taking that I could immediately use in the real world. The course taught me about the different tactics individuals and organizations use to promote a message to a specific target audience. I took the class in the summer. Little did I know, the timing
Inspiring a Passion for Marketing
During the course of the Summer semester, I continued my marketing internship at BestCoast.tv, a digital marketing agency in Newport Beach. BestCoast focuses on marketing for a variety of exciting businesses in Southern California through the creation and promotion of original video content. The content is then promoted on various social media platforms through the
"I evolved so much as a person with this major"
Jade Tully graduated from Chapman in 2006 with a B.A. in Communication Studies. Below she talks about how she became interested in mass media and the digital marketing world and how her degree helped her throughout her career. Where do you work and what is your job title? I am a Digital Business Team Supervisor
Diving into the world of wedding planning!
Everyone says it and I promise it’s true– connections are the key. But more importantly, it’s about being open to opportunity, observant, and resourceful. You most likely have more professional connections than you realize. I landed my internship at Sparkling Soirees, Orange County event company, from simply being open to any opportunity that came my
SoCal Restaurants meet SCC Student
Hi everyone! My name is Jessica Tredota and I am currently a third year, soon to be a fourth-year student here at Chapman University. During this past semester, I had the opportunity to be a Public Relations and Marketing Intern for Ajenda PR. This agency specializes in media relations, marketing, and event planning with an
Using Communication to Improve Customer Experience
Tanya Thomas graduated from Chapman in 2009 with a B.A. in Communication Studies and minor in English Literature. From interning at Disney to becoming the Director of Customer and Employee Experience at Experian Health, Tanya’s communication degree has be vital to her ability to succeed in her career. Below, she shares her career experience and
An Insightful Experience in the Health Food Industry
Hi! My name is Ava Marinelli and I am a sophomore majoring in Strategic and Corporate Communication. When I graduate in a few years I hope to work for a company under their sales/marketing team and work my way up to social media and or sales manager. Over the last few weeks, I’ve had the
Campaigning for Change
Alisha graduated with a double major in strategic and corporate communication and political science. She currently works for the Orange County Employees Association as an organizer. Read more to learn how Alisha’s degree helps her in her work every day. If you want to connect with Alisha, find her on LinkedIn. Where do you work
Entrepreneurship and Education
I am an entrepreneur. Where others see problems, I see opportunities. Where others see barriers, I see barriers to entry. From a young age, I’ve been captivated by the process of creation. In 2014, my heart had been broken, my grades were slipping, and my attention was elsewhere. I hugged my mom goodbye in LAX
School of Communication 3rd Annual Awards Ceremony
On May 3, 2019, the School of Communication held its 3rd annual awards ceremony celebrating outstanding seniors and master’s students, honors students, and new Lambda Pi Eta inductees. This year was especially exciting as we introduced four new awards recognizing undergraduate and graduate students. The first of these new awards was the STAR award. This